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It seems like Aileen Lee was one of the first people to popularize unicorns. in his article around 2013[0] he defines them as

> We found 39 companies belong to what we call the “Unicorn Club” (by our definition, U.S.-based software companies started since 2003 and valued at over $1 billion by public or private market investors). That’s about .07 percent of venture-backed consumer and enterprise software startups.

That being said, the term is now almost a pejorative moniker for overpriced vaporware or at least "proof of the bubble". or something. Still though, a fusion company would be the rare breakthrough on a big idea that would warrant such a moniker. Unicorns missed the ark during the great flood, so at IPO time we'll see if tgey go extinct or evolve into narwhals.

0 http://techcrunch.com/2013/11/02/welcome-to-the-unicorn-club...



>in his article around 2013[0] he defines them

Aileen is a woman.


good catch. uncommon name, "cowboy ventures", prominent VC, bad assumption on my part. can't edit post, but noted.




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