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But is it simply trading actual concrete functionality and usability in exchange for the concept of "superficially looks nicer to certain people in a marketing image" ?




I'd argue it's trading legibility for aesthetics.

My personal take is that aesthetics play an important function, but legibility is more important. Good design will achieve both.


A great example of the pains it takes to achieve both:

https://admindagency.com/road-sign-design/

Road sign design had to achieve both and more and yet they still managed to pull it off.


Yep, quite literally form-over-function.



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