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As a seller, I would rather sell to a reseller than not at all.The reseller does provide me a kind of service in return by finding me a buyer.

If I'm selling at below market prices I'm effectively giving money to the buyer and perhaps I'm upset that this money goes a professional rather than someone "in need"? Even so I'm not sure the reseller isn't also in need. Presumably this is their livelihood. They probably aren't super wealthy if they are scanning flea markets at 5:30am.

I don't know about your festival example. Sounds like the festival realised that they could charge more and did that. I think this happens all the time without any need for cake reselling.



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